Master of Business Administration with track in Data Analytics
Boost your competitive edge in the job market by acquiring the analytical and visualization skills needed to convey data-driven insights and strategies to stakeholders.
Program Overview
Discover the MBA - Data Analytics online program at Longwood
The online Master of Business Administration – Data Analytics track from Longwood University is designed to help you launch a career in advising or consulting by preparing you to guide organizations in developing data-informed solutions. This track enhances your ability to translate empirical results through visual storytelling. Graduates of this program are ready to lead in areas such as personal and corporate finance, business intelligence, operations, and supply chain analysis.
This 100% online MBA from the Longwood University AACSB-accredited College of Business and Economics teaches you to identify the drivers of business and economic patterns and trends. You will also develop forecasting techniques to compare various types of data and learn to bridge the gap between analytics and action.
In addition to exploring data analytics, you will also deepen your foundational knowledge of managerial accounting and economics, data management, information technology, negotiation and conflict resolution, strategic marketing, team building, and more.
The College of Business and Economics at Longwood University is accredited by The Association to Advance Collegiate Schools of Business (AACSB International).
Graduates of the MBA - Data Analytics track will:
- Acquire an executive-level knowledge of accounting, ethics, economics, finance, IT, management, and marketing
- Hone the ability to convey data-driven insights through effective visualizations
- Acquire an executive-level knowledge of accounting, ethics, economics, finance, IT, management, and marketing
- Hone the ability to convey data-driven insights through effective visualizations
Career opportunities
- Financial Analyst
- Personal Financial Advisor
- Marketing Manager
- Management Analyst
- Business Intelligence Analyst
- Business Analytics Specialist
- Financial Analyst
- Personal Financial Advisor
- Marketing Manager
- Management Analyst
- Business Intelligence Analyst
- Business Analytics Specialist
Have questions or need more information about online MBA?
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Tuition
Learn how cost-effective our tuition can be
The MBA – Data Analytics track offers affordable, pay-by-the-course tuition. The application fee is $40. All other fees are included in the total cost.
Tuition breakdown:
Virginia students
Program | Per Credit Hour | Per 3-Credit-Hour Course | Per Program |
---|---|---|---|
MBA - Data Analytics track | $398 | $1,194 | $13,206* |
Out-of-state students
Program | Per Credit Hour | Per 3-Credit-Hour Course | Per Program |
---|---|---|---|
MBA - Data Analytics track | $408 | $1,308 | $12,648* |

The professors were always very personable, and you had real connections with them. They were all willing to help you out in the real world, serving as a reference for you and helping you career-wise in the search. Numerous professors served as references when I was applying for jobs and scholarships.
-Katelyn Gough, Longwood University MBA graduate
Calendar
Dates you need to know
The Longwood University online MBA is delivered in an accelerated format ideal for working professionals, conveniently featuring multiple start dates each year.
Now enrolling:
7 Week Courses | Application Deadline | Document Deadline | Registration Deadline | First Class Day | Final Tuition Deadline† | Last Class Day |
---|---|---|---|---|---|---|
Summer II | 6/10/22 | 6/17/22 | 6/24/22 | 6/27/22 | 6/29/22 | 8/12/22 |
Fall I | 8/15/22 | 8/19/22 | 8/24/22 | 8/26/22 | 8/30/22 | 10/14/22 |
Fall II | 10/10/22 | 10/14/22 | 10/19/22 | 10/21/22 | 10/25/22 | 12/9/22 |
Spring 1 | 12/12/22 | 12/16/22 | 1/4/23 | 1/6/23 | 1/10/23 | 2/24/23 |
Spring II | 2/27/23 | 3/3/23 | 3/8/23 | 3/10/23 | 3/14/23 | 4/29/23 |
† Final tuition payment must be received by 3:00 p.m. EST on the final tuition due date.
Ready to take the next step toward earning your online MBA from Longwood University?
Admissions
Get ready to apply for the MBA - Data Analytics online program at Longwood
We've streamlined the admission process for Longwood University online MBA to help you get started quickly and easily. Please read the requirements for the MBA – Data Analytics track, including what additional materials you need and where you should send them.
The requirements include:
Applicants to the MBA – Data Analytics track must meet at least one of the following combinations for admission.
- Bachelor's degree from an accredited college or university with a minimum 3.0 GPA – No GMAT will be required
- Bachelor's degree from an accredited college or university with a 2.75-2.99 GPA + 3 years of professional-level work experience.** No GMAT will be required.
- Bachelor's degree from an accredited college or university with a 2.50-2.74 GPA + 5 years of professional-level work experience.** No GMAT will be required.
- Bachelor's degree from an accredited college or university + 8 years of professional-level work experience.** No GMAT will be required.
- Bachelor's degree from an accredited college or university with a GPA below 2.50 + GMAT with a minimum score of 400
A professional resume should be uploaded with the online application. The GMAT requirement is subject to work experience review and approval by the MBA Program Director.
Bachelor’s degree along with transcripts from all colleges or universities attended are required as part of the application process. ***Prior to starting their graduate program, students must hold a conferred bachelor’s degree or international equivalent from a college or university accredited by the appropriate institutional (formerly regional) accreditation agency.
Official transcripts, test scores and other documents should be sent from the granting institution(s) to:
Email address: [email protected] (preferred and quickest)
Mail address:
Longwood Graduate Studies201 High Street
Farmville, VA 23909
Longwood University has been named one of the top universities in the Southeastern U.S. by The Princeton Review, 2020
Courses
Take a look at the curriculum for the MBA - Data Analytics online program
For the MBA – Data Analytics track, you must complete 10 courses totaling 31 credit hours, including 25 credit hours of core courses and 6 credit hours of electives.
*Price includes in-state tuition and fees. For students from outside Virginia, tuition and fees total $12,648.
**A resume verifying professional-level work experience must be submitted at the time of application and is subject to verification and approval by the MBA director.
Need More Information?
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